{"id":976,"date":"2022-02-06T11:01:00","date_gmt":"2022-02-06T11:01:00","guid":{"rendered":"https:\/\/www.educacionmediatica.es\/?p=976"},"modified":"2023-07-06T11:04:01","modified_gmt":"2023-07-06T11:04:01","slug":"relevance-of-e-participation-in-the-state-health-campaign-in-spain-estonoesunjuego-thisisnotagame","status":"publish","type":"post","link":"https:\/\/www.educacionmediatica.es\/index.php\/2022\/02\/06\/relevance-of-e-participation-in-the-state-health-campaign-in-spain-estonoesunjuego-thisisnotagame\/","title":{"rendered":"Relevance of E-Participation in the state health campaign in Spain: #EstoNoEsUnJuego \/ #ThisIsNotAGame"},"content":{"rendered":"\n<p>Confronting the COVID-19 health emergency has forced public administrations in Spain to work with various networks as a means of promoting their campaigns to citizens. This paper aims to analyse digital citizens\u2019 e-participation by focusing on the state health campaign <em>#EstoNoEsUnJuego &#8211;<\/em> #ThisIsNotAGame. This campaign was launched by the Spanish Ministry of Health in September 2020 via Twitter with the objective of reinforcing protection measures against the virus. A sample consisting of 19,576 tweets, sent from September 2020 to February 2021, was investigated and the results have indicated that, of 9133 users, 64.8% of citizens collaborated in the dissemination of tweets. It was observed that most messages supported the campaign by disseminating information on measures, data and news. Only 0.1% of the messages were aggressive. The conclusion is that, despite not having created a true form of communication between public institutions and citizens, e-participation has generated a functional connection between them. Citizens have acquired a responsible and participatory digital role which, although failing to show personal involvement in their comments, has been the main driving force behind the success of this campaign.<\/p>\n\n\n\n<p>Santove\u00f1a-Casal, M.D.F. P\u00e9rez, (2022) Relevance of E-Participation in the state health campaign in Spain: #EstoNoEsUnJuego \/ #ThisIsNotAGame, Technol. Soc. 68 (2022) 101877. <a href=\"https:\/\/doi.org\/10.1016\/j.techsoc.2022.101877\">https:\/\/doi.org\/10.1016\/j.techsoc.2022.101877<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Confronting the COVID-19 health emergency has forced public administrations in Spain to work with various networks as a means of promoting their campaigns to citizens. This paper aims to analyse digital citizens\u2019 e-participation by focusing on the state health campaign #EstoNoEsUnJuego &#8211; #ThisIsNotAGame. This campaign was launched by the Spanish Ministry of Health in September [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,18],"tags":[],"class_list":["post-976","post","type-post","status-publish","format-standard","hentry","category-articulos","category-publicaciones"],"_links":{"self":[{"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/posts\/976","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/comments?post=976"}],"version-history":[{"count":1,"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/posts\/976\/revisions"}],"predecessor-version":[{"id":977,"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/posts\/976\/revisions\/977"}],"wp:attachment":[{"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/media?parent=976"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/categories?post=976"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.educacionmediatica.es\/index.php\/wp-json\/wp\/v2\/tags?post=976"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}